The new Superior RR is a purebred road bike built for speed, efficiency, and control. Whether you're chasing personal bests, pushing through hard training blocks, or enjoying long days in the saddle, the RR is designed to help you go further, faster, and with more confidence. Clean design, high-perf...

Meet our new model eWAY. It is a new easy entry city e-bike with integrated battery, added-value features as easy-to-use shifting, 24/7 usage parts, efficient. The bike is targed to all, who search for the bike for everyday use, commuting, relaxing, touring, shopping and so on. This bike answers the...

The Superior XR 9.9 GR LTD is our lightest and most advanced gravel bike yet. Designed in partnership with industry-leading brands like SRAM, DT Swiss, Fizik, and Schwalbe, this limited edition model delivers unmatched performance, speed, and agility. With a 30% lighter frame, top-tier components, a...

On October 5th and 6th, 2024, the Gravel World Championships will take place on the course from Halle to Leuven, Belgium, with Superior as the main bike partner. The event promises adrenaline-fueled action and an audience of over 120,000 spectators, featuring top cyclists, including some of the bigg...

The cycling season is in full swing. The highlight of the 2024 gravel calendar, the Bolero UCI Gravel World Championships, taking place in Belgium on October 5-6, might still seem far off, but the organizers revealed the course as early as March. Superior, the event's official bike partner, headed t...

Olympic champion, World Cross Country and Marathon Champion Jaroslav Kulhavý is back to racing with a new partner, the Czech bike brand Superior. This collaboration brings to the world of cycling a new connection between the experience of the most successful Czech mountain biker and the Czech Republ...