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Feel SUPERIOR

#### Born in Mountains

Superior bikes are creating since 1993 in the Beskydy foothills. It’s an ideal place for testing both mountain and road bikes in their natural environment.

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#### Cyclists to cyclists

You can't make great bikes without passion, our team has been made up of people who don't just see cycling as a hobby, but as a lifestyle since the beginning.

#### First 29’ wheels in Europe

Superior were the first to come up with 29' wheels on their mountain bikes. We can go against the flow if we know it makes sense and it will make our bikes better.

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#### What’s that? Gravel!

Superior came up as the first bike brand with fast gravel bikes. The X-ROAD frames immediately became in 2016 one of our bestsellers, and we're happy to have given you a lot of fun.

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Superior has come a long way in its 30 years. From a small brand created in the Czech Republic, we now supply bikes to Ramona Forchini, the World Champion. History is beautiful, but the future is far more important to us. That's why we constantly try to develop new bikes that will always take you to your dream destination.

Superior

#### Development is key

And that's all there is to it. Our own R&D is so important that we cannot imagine not having it in our hands. Our bikes are the result of the best cycling developers led by Petr Lavička and Martin Haman.


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#### We innovate

Did you know that Superior were the first in Europe to have 29' mountain bikes, or that our X-ROAD set the path for fast gravel bikes? This wouldn’t be possible without innovation, and we know that. That's why we participate in events around the world that help us bring innovation to our bikes.

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#### A race is the best test

Testing is also very important during development. We test racing models thanks to the support of the UCI Elite team jb Brunex Superior Factory Racing in World Cup races.

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#### Purity of design

We follow the rule of less is more in design. Clean shapes and simplicity of colors that stand out. Uniform features and timelessness of models is what works.

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We believe that only hard work will move us forward. That's why we place so much emphasis on development. We're always happy for a new rainbow- coloured World Champion jersey after our hard work, but what matters most is your positive review: Yes, these bikes are Superior.

You will appreciate the evolution

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#### First Olympics

Having a bike in an Olympic race was our big dream which came true in 2004 thanks to Radim Kořínek in Athens and in 2008 thanks to Tereza Huříková in Beijing.

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#### Bart Brentjens

Olympic champion Bart Bretjens and his team started competing in the World Cup in 2013 on our bikes and have been gathering success after success.

#### jb BRUNEX Superior Factory Racing

Since 2021, we have been supporting the Swiss UCI ELite team led by world marathon champion Ramona Forchini.

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#### World champions

In 2022, our Swiss athletes managed to win the world championship title in Les Gets, Franc, in the mixed relay race.

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Superior has racing firmly rooted in its DNA. It is a great opportunity for us to both collect sporting successes on our bikes and to bring our bikes one step further. There is no better test than a World Cup race.

Racing DNA

#### Top Components

Superior bikes use components from the best brands on the market. Only this will help us set the high quality of our bikes.

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#### Quality materials

With frames we only go for high-quality carbon and aluminum. When choosing these materials, we use only the best, so that our bikes can withstand even the most extreme conditions.

#### Development with our partners

We participate in the joint development or testing of products with our key partners. We are glad that Superior has developed into a recognized brand that others like to work with.

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#### No compromises

We do not compromise on equipment. To maintain the quality of our bikes, we do not use any substitutes and we are convinced that this decision has proven itself through time.

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It simply pays off to use only the best on the market. Only thanks to this we are able to maintain the set quality as you are used to. No compromises. Thanks to this, you will spend more time riding your bike than fixing it.

Feel SUPERIOR

Historik

Forskning och utveckling (FoU)

Team

Material och komponenter